Privacy Policy

Date of Last Revision: December 20, 2011



All personal information and other unique identifiers required by law for voter registration that are submitted in the process of registering to vote are used to produce the voter registration form to send to your local or state election officials and for the sole use of Voto Latino.

Once you mail in your voter registration application form to your local or state election officials, it becomes a matter of public record and is available for inspection and use by legitimate candidates for public office and their campaign organizations as well as by others who satisfy the requirements of the State law governing its use.

How To Contact Us

We welcome your comments regarding this privacy statement, and our privacy practices. If you have questions about this statement or believe that we have not adhered to it, please contact us at

What This Document Is

This document is our Privacy Statement. It states what information we collect from users of our website, how we use that information, who we share it with, how you can access or change your information, how you can contact us, and other important information about how we safeguard our users' privacy. This statement is incorporated into our "terms of use," which is the contract that governs our relationship with you as a user of our site's voter registration form. PLEASE NOTE: There are very important terms and conditions governing our relationship that are found in our Terms of Use that are not repeated here in our privacy statement because they do not relate to data collection or privacy.

Our Commitment to Privacy

We take privacy seriously. As a leading organization dedicated to online voter registration, we are committed to establishing and maintaining policies and procedures which protect the privacy of personal information gathered from any visitors of our website.


Information We Collect

A person using our software to register to vote is known as a Voto Latino Registrant. Voto Latino collects personal information from Voto Latino Registrants, such as names, addresses, telephone numbers, email addresses, or other information provided during the registration process for the purpose of preparing the Voto Latino Registrant's voter registration form to be sent to their local or state election officials. We do not permanently store a Voto Latino Registrant’s personal driver’s license number, their social security or the last four digits of the social security number. Voto Latino does not store financial information such as credit card numbers, credit card PIN numbers or other critical information that enables financial transaction authority or privileged security access to any other system through our voter registration form. We may collect information a user voluntarily provides to us when they request information, sign a petition, sign up to volunteer, make a donation, request election information, make a purchase, or contact us by e-mail, phone or other.

We also collect certain technical information about every visitor to our website, and both Administrators and Voto Latino Registrants who use our software. This information is standard information that a visitor's browser sends to every website the user visits, such as the computer's IP address, browser type and language, access times, and the address of the website the browser left to come to our site.

Registration Reports

We will not attempt to access data about Voto Latino Registrants, unless you opt in to receive Voto Latino updates or if we are required to do so by judicial or administrative subpoena, warrant or order, or to protect the safety of our employees, or the public, or to protect our legal rights. We may however disclose general registration statistics, with non-personally identifiable information, about a voter registration drive in a case study or marketing document.

Technologies We Use

Our software uses log files to allow you to sign into our services, and to customize your user experience, as well as to ensure the security of our software. Our website also uses log files, cookies and pixel tags to allow us to customize your user experience based on your user activity.

A log file is a file we maintain on our servers, that lists technical information about people who visit our site. It is in the log file that we store the technical information we described above, that is, IP address, browser type, language, and referring web page.

A cookie is a small text file that is stored on a user's computer for record-keeping purposes. We use cookies on this site. We use session ID cookies and persistent cookies. Cookies used by Voto Latino help customize user experience based on preferences and/or interests. If you reject persistent cookies, you will still be able to use our site. If you reject session ID cookies, you will be able to view our public website, but will not be able to use our voting applications.

A Pixel tag is an invisible object that we use on site pages or in emails to track if a user has reviewed the page or email.


The Way We Use Information

We never sell information about Voto Latino Registrants. We also do not use or share the personal information you provide to us online other than as described below without first giving you a chance to opt out, or otherwise prohibit such unrelated uses. We will not sell any of your personal information.

We use the personal information you provide to us online:
  • To process your requests or transactions
  • To remind you to send in your voter registration form and to vote
  • To assist you in finding your registration information and polling location
  • To connect you with other supporters, and to solicit volunteers, donations and support
  • To ensure our website and our software are relevant to your needs by evaluating the effectiveness of our content and services.
  • To deliver services such as newsletters or website updates.
  • To help us create and publish content.
  • To allow access to limited-entry areas of our site as appropriate.

For any of the uses of your information that we describe above, you may opt out, and forbid our use of the information for that purpose, by calling, mailing, or emailing us. To find our contact information, please select Contact Us.

Sharing of Your Information

We do not sell personal information. We also do not share your information with any third parties except under the following very limited circumstances:
  • Voto Latino Registrant Information with Election Administrator: We provide tools to allow other organizations to perform online voter registration drives. Accordingly, we allow these Administrators to view information about participation and turnout they have helped gather. They can also see information about each registrant, including name, address, email address and other contact information provided during the registration process. Voto Latino Administrators are not able to view social security numbers or driver's license numbers as they are deleted and not stored in our database.
  • For Legal Reasons: We may disclose your information pursuant to judicial or other government subpoenas, warrants, or orders. We may also disclose your information if it is required to comply with the law, or with legal process served upon us, defend our legal rights or our property, or to act in urgent circumstances to protect the personal safety of our employees, partners, or members of the public.
  • Acquisition: We may share information in the event of an acquisition of our organization by another entity. We will however notify you if your information becomes subject to a different privacy policy.

Online Petitions

Voto Latino may compile, publish, or otherwise make public information provided by users signing a Voto Latino online petition. That information includes: name, city, state, and any comments provided in connection with the form.

Links to Third Party Sites

Our website contains links to other sites. We are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects personally identifiable information. This privacy statement applies solely to information collected by our website or our software.


Registration Secrecy

All registrations are encrypted. Voto Latino Administrators will be able to see whether you have registered and see the information you provided when registering.

Hosting Privacy

Voto Latino hosts it's site with a highly secure third party database that provides hardware, operating system software, and connectivity. All hosted environments meet or exceed physical security requirements.

Additionally, Voto Latino allows access to its software and databases only to Voto Latino personnel or authorized agents of Voto Latino who have a demonstrated need to access the software or databases for a particular task.

Our Commitment to Data Security

Our website has the security measures in place to help protect against the loss, misuse, and alteration of the data under our control. Our site complies with industry best practices to secure your information, including technology, internal processes and controls, and management processes and controls that ensure that your information is kept as secure as possible. We use Secure Socket Layer (SSL) technology to protect information using both server authentication and data encryption to help ensure that your information is safe, secure, and available only to you. We also implement an advanced security method based on dynamic data and encoded session identifications, and host our website, and our software, in a secure server environment that uses firewalls, passwords, and other advanced technology to prevent interference or access from outside intruders. Finally, we provide unique user names and passwords that must be entered each time an Administrator logs in to our backend system. These safeguards help prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of your information.


How To Access Or Correct Your Information

To get a complete record of the personal information associated with your account, to change any of that information, or to request that we delete your account, please contact us by email at If you request a change to your personal information, or you request us to delete your account, we will make the change or delete your account within 30 days after we receive your request.

From time to time we send newsletters by email, as described above in "The Way We Use Information." Any email you receive from us will include an "unsubscribe" link that you can use to prohibit us from sending any additional information, and our postal address.

Opt-Out Policy

We will occasionally update this privacy statement to reflect changes in our services and customer feedback. When we post changes to this statement, we will revise the "last revised" date at the top of this statement. If there are material changes to this statement, or material changes in the way we use your personal information, we will notify you either by prominently posting a notice of such changes prior to implementing them, and giving you the option to opt-out of the new policy or procedures, or by sending you a notification of the changes directly, prior to implementing them. We encourage you to periodically review this statement to stay informed about how Voto Latino collects and uses your private information.